Rare copy of Super Mario Bros. sells for $2 million, the most ever paid for a video game

Super Mario Bros.
(Image credit: Nintendo)

A rare, sealed copy of Super Mario Bros. on NES has sold for an eye-watering $2 million, breaking the record for most expensive video game ever sold. 

The previous record-holder was a copy of Super Mario 64, which sold for $1.56 million just last month. And before that, the biggest video game sale was an original copy of The Legend of Zelda, which was listed for $110 thousand and ultimately sold for almost eight times that at $870 thousand.

The New York Times reports that this latest record-breaking video game sale was made through collectibles site Rally, which originally purchased the cartridge for $140,000. Rally allows investors to buy shares in items up for sale with the hope of cashing out on big purchases, and sales need to be approved by a majority of those investors. 

An earlier offer of $300 thousand was rejected by the investors, which was obviously a wise decision in retrospect. The $2 million game was bought by an anonymous buyer who is "making big bets in the video game space." The Times interviewed 32-year old investor Ed Converse, who invested $100 in the game last year and reportedly made $950 from the sale.

So, why buy a video game for two mil? Beyond the fact that the copy is factory sealed and part of a limited run, the obvious answer is that the buyer sees it as an investment that could pay off in an even bigger sale later on. "In my opinion, it hasn’t reached the masses," Converse predicted. "You'll start to see a lot more people paying attention and doing research."

Find something new to play with our lovingly curated list of the best Switch games.

Jordan Gerblick

After scoring a degree in English from ASU, I worked as a copy editor while freelancing for places like SFX Magazine, Screen Rant, Game Revolution, and MMORPG on the side. Now, as GamesRadar's west coast Staff Writer, I'm responsible for managing the site's western regional executive branch, AKA my apartment, and writing about whatever horror game I'm too afraid to finish.

Read more
Best Mario games
The 15 best Mario games of all time
Kingdom Come Deliverance 2 dialogue
The Kingdom Come: Deliverance 2 devs are selling special collector's editions signed by Henry and Hans for charity, and the top bid is already over $3,500
Mario faces the camera with a thumbs up pose in Super Smash Bros. Ulimate.
Nintendo Switch clears 150 million sales, closing gap with PS2 once again after Sony bumped up its own figures last year
Link from Zelda: Breath of the Wild posing for a photograph in a warrior outfit
The two best-selling consoles in US history are officially both Nintendo, as the Switch bumps the PS2 down to third place
Charizard in the Pokemon anime.
Pokemon fans prove they'll buy anything as a Cheeto shaped like a Charizard sells for almost $90k
Super Mario 64 log drift
Behold, a Super Mario 64 player discovered that a 34-frame loop repeated 2.8 million times over 36 days can make a log drift through a cliff: "This has no currently known purpose"
Latest in Super Mario
Image of the Nintendo Switch box art for Princess Peach Showtime, Ys X Nordics, Unicorn Overlord and Super Mario Jamboree on a GamesRadar pink background.
Mario Day's colossal savings on these games is enough to make me forget about the Switch 2 for now
Super Mario 64
A week after suffering webcam tragedy, blindfolded Super Mario 64 speedrunner casually breaks 3 world records in 4 days: "Another day in the office, another world record"
Super Mario 64
Super Mario 64 speedrunners thought a trick that requires landing on a spot "the width of a red blood cell" was virtually impossible - now it's been done blindfolded
Super Mario 64
Behold, Super Mario 64 speedrunners can do "an absurdly lengthy and precise series" of 41 button presses to make Mario stand underwater: "This has no known practical purpose"
Super Mario 64
Blindfolded Super Mario 64 speedrunner gets near world record pace, doesn't realize the run's been invalidated by a broken webcam until it's already over
Mario and Luigi in The Super Mario Bros. Movie
Nintendo Switch 2 might be getting Xbox games, but Xbox Series X|S just got the next best thing: Mariostro Strikers
Latest in News
Scarlett Johansson in Jurassic World Rebirth
Jurassic World Rebirth studio asked Scarlett Johansson to join Instagram, but she refused: "The film will do fine"
Deltarune
Undertale creator Toby Fox's tomfoolery leaves Deltarune testers thinking an intentional nerf was actually a bug after they "independently" discovered it
Pokemon Go player trying to catch a Croagunk
Pokemon Go developer Niantic has been bought for $3.5 billion, CEO says it'll help its games be "'forever games' that will endure for future generations"
A Minecraft Movie
Minecraft movie's popcorn bucket is an explosive, game-accurate continuation of a cinema trend that shows no signs of slowing down
The Running Man
The Running Man reboot is bringing back key aspects of Stephen King's novel to turn it into "the deadliest game of hide and seek"
Balatro Joker card
After stepping away from Balatro for 3 months, the developer only resumed work "because I was bored but the internet was out so I couldn't play Rocket League"