Gizmondo return points to "utter madness"
Ex-employee tells us to expect more crazy Giz biz
"Just like Gizmondo the first time around, this will make complete sense on paper," says our source. Apparently, the returning Gizmondo will be manufactured by a UK electronics company called Plextrex, who have enlisted the help of ex-Gizmondo Europe director Carl Freer. Immediately, then, there are ties to Gizmondo's original madness. Our Spider senses are tingling, and its not a pleasant feeling.
But how does a company lose hundreds of thousands of pounds, become bankrupt, and then reappear? Well, in essence, Gizmondo the company is still dead, it's just the hardware that's coming back. Interestingly, though, our source informs us that a Swedish company has been set up (they have a Gizmondo-branded extranet website atGizmondo.se) to purchase the Gizmondo intellectual property from the liquidators. But, because it's based in Sweden and is - effectively - a different company, it won't be liable for Gizmondo's outstanding legal issues and debts.
Our source continues: "Will anyone make a distinction between ‘new’ Gizmondo and the previous, well documented scam? Not a chance. Resurrecting the IP has given the new company instant notoriety, but this shouldn’t be mistaken for speculative interest by anyone."
Above: The Gizmondolaunch partyin London was a ridiculously ruinous affair, complete with a bizarre collection of bemused, A-list celebs
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Ben Richardson is a former Staff Writer for Official PlayStation 2 magazine and a former Content Editor of 12DOVE. In the years since Ben left GR, he has worked as a columnist, communications officer, charity coach, and podcast host – but we still look back to his news stories from time to time, they are a window into a different era of video games.