Final Fantasy 7: Rebirth fans have been on an emotional rollercoaster thanks to Doordash

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"Speaking of Final Fantasy…"

Final Fantasy 7 Rebirth hero Cloud shown against purple light
(Image credit: Square Enix)

Final Fantasy 7: Rebirth fans experienced a rollercoaster of emotions last night and it's all thanks to food delivery service Doordash. 

During Summer Game Fest 2023, Final Fantasy 7 fans were waiting with bated breath after host Geoff Keighley introduced upcoming mobile game Final Fantasy 7: Evercrisis. Once the trailer had ended, Keighley then addressed viewers, saying: "Now, speaking of Final Fantasy…" trailing off, leaving the live audience to start cheering in anticipation. 

"No, no, no, no, no," Keighley adds before then saying: "Today during Summer Game Fest, Doordash has your back." The whole room then erupted into groans, to which Keighley can't help but chuckle to himself before continuing to explain a promotion the delivery service had on in collaboration with Final Fantasy 16. 

As you can imagine, with all the fans desperate to get an update on Final Fantasy 7: Rebirth, this went down a treat. Several streamers have since shared their live reactions to the moment on Twitter, and even Bloomberg reporter Jason Schreier thought it deserved a mention during the show: "'Speaking of Final Fantasy…' *crowd cheers* '… Doordash has your back' was definitely an all-time Keighley press conference moment."

One Reddit user also spoke slightly too soon, sharing a post during the showcase which read: "He really put the brakes on our hopes with that Doordash promo LMAO. A mobile game folks. That's what we got." Later on in the night, the post was edited to add: "Some of y'all can calm down. I just thought that door dash fakeout was hilarious," before it was then edited again at the end of the event with: "Happy Summer Games Fest everyone. We got it!"

As you've probably guessed by now, fans did eventually get their wish. The final reveal Keighley had up his sleeve was a brand new trailer for Final Fantasy 7: Rebirth along with an  "early 2024" release date. At least this story of deceit has a happy ending. 

Find out what else we've got to look forward to with our upcoming PS5 games list.  

Hope Bellingham
Hope Bellingham
News Writer

After studying Film Studies and Creative Writing at university, I was lucky enough to land a job as an intern at Player Two PR where I helped to release a number of indie titles. I then got even luckier when I became a Trainee News Writer at 12DOVE before being promoted to a fully-fledged News Writer after a year and a half of training.  My expertise lies in Animal Crossing: New Horizons, cozy indies, and The Last of Us, but especially in the Kingdom Hearts series. I'm also known to write about the odd Korean drama for the Entertainment team every now and then.  

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