Best Black Friday Warhammer deals 2024 still live

Warhammer 40K Ultimate Starter Set | $210 $176.49 at Amazon
Save $33.50 - If you're after something a bit more substantial than the regular 10th ed. Start Set, then the Ultimate version is probably for you. At this price, it's not far off being the cheapest we've seen it, so this makes for a nice saving.

Buy it if:
✅ You want to get into 10th edition
✅ You want either Space Marines or Tyranids

Don't buy it if:
❌ You don't like either faction

Price check:
💲 Walmart | out of stock
💲 Warhammer | $210

⭐ UK price: £130 £104 at Hobby Workshop

Kill Team: Hivestorm | $230 $187.97 at Amazon
Save $42 - This isn't far off the lowest price I've seen for this boxset, and even though it's fluctuated over the past few days, it's still an outrageously good deal on something that's only just come out. It's crammed with stuff as well so is pretty excellent value. Indeed I'd recommend picking this up instead of the new Starter Set if you're hoping to get into Kill Team.

Buy it if:
✅ You want to get the new edition
✅ You're new to Kill Team

Don't buy it if:
❌ You'd rather wait for the core rules separately
❌ You don't want this many models and terrain pieces to paint

Price check:
💲 Miniature Market | $195.99
💲 Warhammer | $230

⭐ UK price: £145 £126.85 at Zatu

Space Marine 2 (PS5) | $69.99 $49.99 at Amazon
Save $20 - Looking to take the grimdark to your TV? So far as I can tell, this video game adaptation of the Warhammer universe has never been cheaper than it is here. A cracking way to kick off this year's Black Friday Warhammer deals.

Buy it if:
✅ You want an action game rather than strategy
✅ You're looking for a good Warhammer 40K entry point

Don't buy it if:
❌ You prefer the table-top

Price check:
💲 Walmart | $49.99
💲 Target | OOS

⭐ UK price: £59.99 £37.99 at Argos

Space Marine 2 (Xbox Series X) | $69.99 $49.99 at Amazon
Save $20 - If you play on Xbox, you can also save a bunch on the latest Space Marine game. According to price-matching, it's never been available for less.

Buy it if:
✅ You want an action game rather than strategy
✅ You're looking for a good Warhammer 40K entry point

Don't buy it if:
❌ You prefer the table-top

Price check:
💲 Walmart | $49.99
💲 Target | OOS

⭐ UK price: £59.99 £37.99 at Argos

The Army Painter Speedpaint Mega Set 2.0 | $199.99 $153.74 at Amazon
Save $46.25 - This discount has reduced a little already, so you're not getting the best deal on such a large paint set, but it's still over 20% off. It includes a huge array of colors, three metallics, and medium for all your mixing needs. If you're a recent convert from acrylic paints, this set at this price is a great way to quickly expand your palette for speedy painting.

Buy it if:
✅ You want to replace or supplement your paint collection with speed paints
✅ You prefer dropper bottles

Don't buy it if:
❌ You prefer acrylics
❌ You don't want or need THIS many paints

Price check:
💲 Walmart | $235

⭐ UK price: £144.05 £129.65 at Wayland Games

Age of Sigmar Skaventide | $265 $210 at Walmart
Save $55 - While not listed as being on sale at Walmart, the store is offering the Skaventide box set at the lowest price out of the big retailers, beating Amazon's $221 price tag. It's a discount of just over 20% compared to Game Workshop's retail price of $265, which is a pretty tasty deal when it comes to Warhammer. If you feel like you missed out on Skaventide, it's well worth considering as stock for this limited box set is only going to get smaller.

Buy it if:
✅ You really want to get into Age of Sigmar
✅ You can cut the cost even more by splitting the set with a friend
✅ You like Stormcast and/or Skaven

Don't buy it if:
❌ You aren't bothered about either of these factions
❌ You're unsure about committing this hard to Age of Sigmar

Price check:
💲 Amazon | $221
💲 Miniature Marker | $225.99

⭐ UK price: £160 £128 at Element Games

Underworlds: Embergard | $100 $85 at Miniature Market
Save $15 - Seeing as it's only just been announced and isn't even out yet, being able to save a full $15 on the new edition of Underworlds is worth paying attention to. I doubt you'll find it for less elsewhere.

Buy it if:
✅ You're new to Underworlds
✅ You like Stormcast or Skaven

Don't buy it if:
❌ You can't fit a new game into your schedule

Price check:
💲 Amazon | $85
💲 Warhammer | $100

⭐ UK price: £67.50 £54 Hobby Workshop

Age of Sigmar Ultimate Starter Set | $210 $178.50 at Amazon
Save $30 - Considering how this one has only just come out, that kind of price cut is very eye-catching. That seems to be a record-low price as well, so you literally can't do better than this offer ahead of 2024's Black Friday sale.

Buy it if:
✅ You're new to AoS
✅ You like Stormcast and/or Skaven

Don't buy it if:
❌ You aren't bothered about either faction

Price check:
💲 Miniature Market | $178.99
💲 Warhammer | $210

⭐ UK price: £130 £104 at Wayland Games

Warhammer 40,000: Starter Set | $110 $95.20 at Walmart
Save $14.80 - Despite not being a record-low price, that's still a solid entry point to the hobby considering the usual MSRP. If you're dipping a toe into Warhammer 40K for the first time, it's a good opportunity.

Buy it if:
✅ You're a Warhammer novice who wants to paint and play
✅ You like Space Marines and/or Tyranids
✅ You're looking to save money on the Space Marine and Tyranid Combat Patrol boxes

Don't buy it if:
❌ You're an expert
❌ You own the Ultimate Starter Set or Leviathan

Price check:
💲 Amazon | $95.20
💲 Warhammer | $112

⭐ UK price: £67.50 £57.38 at Magic Madhouse

Warhammer 40,000 Combat Patrol: Aeldari | $160 $124.95 at Amazon
Save $35 - Amazon has had smaller price tags on the space elf Combat Patrol set, but this is a pretty good discount nonetheless, getting you just over 20% off a great mix of Aeldari models. If you've been on the fence about starting a Craftworld army, this is a great starting point.

Buy it if:
✅ You want to start an Aeldari army
✅ You want this Combat Patrol before it gets replaced

Don't buy it if:
❌ You're not keen on the aging Wraithlord kit or have enough jet bikes
❌ You'd prefer to save for the new models next year

Price check:
💲 Walmart | $142.80
💲 Warhammer | out of stock

⭐ UK price: £100 £80 at Hobby Workshop

The Army Painter Warpaints Fanatic Mega Set | $199.99 $153.74 at Amazon
Save $46.25 - This seems to be a record low price for this much more modest paint set, consisting of only the Army Painter's best acrylic range. It conveniently comes with a couple of brushes and a paint station to neatly store and organize your paints too, making this a great painting starting point if you've got the budget.

Buy it if:
✅ You want an instant paint collection that isn't ridiculously massive
✅ You prefer dropper bottles

Don't buy it if:
❌ You'd rather get Speed/Contrast paints

Price check:
💲 Walmart | $179.09
💲 Miniature Market | out of stock

⭐ UK price: £155 £121.79 at Zatu Games

Kill Team: Mandrakes | $80 $68 at Amazon
Save $12 - A 15% discount seems to be as low as it gets for lots of Kill Team kits, so this deal on the recently released Mandrakes box is pretty solid. It's a great Kill Team that also works nicely in a Drukhari army for regular 40K matches.

Buy it if:
✅ You want new models for your Drukhari army
✅ You want an exciting Kill Team for the new edition

Don't buy it if:
❌ Drukhari aren't your thing at all (they're pretty messed up)
❌ You're not looking to replace your older Mandrakes

Price check:
💲 Walmart | $68
💲 Miniature Market | $68

⭐ UK price: £47.50 £40.38 at Element Games

Da Red Gobbo's A-Bomb-Inable Snowman | $42 $35.99 at Miniature Market
Save $7 - Want a fun, Holiday-themed project for the Christmas period? Try Games Workshop's new festive mini, Da Red Gobbo's A-Bomb-Inable Snowman. I've certainly not seen it for less.

Buy it if:
✅ You want a one-off project
✅ You'd like some Christmas cheer

Don't buy it if:
❌ You're all "bah, humbug"

Price check:
💲 Amazon | OOS
💲 Warhammer | $42

⭐ UK price: Unavailable (OOS)

Warhammer 40,000: Introductory Set | $65 $55.25 at Amazon
Save $10 - Despite not being a record low price, that's still a solid entry-point to the hobby considering the usual MSRP. If you're dipping a toe into Warhammer 40K for the first time, it's a good opportunity.

Buy it if:
✅ You're a Warhammer beginner
✅ You need some paints

Don't buy it if:
❌ You're an expert

Price check:
💲 Miniature Market | OOS
💲 Warhammer | $65

⭐ UK price: £67.50 £56.03 at Hobby Workshop

Darkoath army box | $200 $147.49 at Amazon
Save $52 - This is just a few dollars away from being the Darkoath box's lowest ever price, so it's a great start to this year's Black Friday Warhammer deals. Just be aware that the cost keeps fluctuating, so you might wanna strike now before the deal is gone.

Buy it if:
✅ You want to start a new army
✅ You love Conan etc

Don't buy it if:
❌ You're new to the game

Price check:
💲 Target | $155.99
💲 Warhammer | OOS

⭐ UK price: £125 £100 at Element Games

Warhammer 40K The Ultimate Guide | $45 $36.45 at Amazon
Save $8 - This in-depth explainer on the Warhammer 40,000 universe has been making waves, so it's perfect if you're looking for a lore primer to swot up on over the Holidays.

Buy it if:
✅ You want to learn about the universe
✅ You're new to all this

Don't buy it if:
❌ You're a lore expert

Price check:
💲 Walmart | OOS
💲 Target | $40.50

⭐ UK price: £35 £26.31 at Amazon

Warhammer Underworlds Warbands sets (pre-order) | $100 $85 at Miniature Market
Save $15 - With a new edition tearing up the old rules and making previous mechanics redundant, Games Workshop has re-released many of the old sets in packs combining four warbands. They're not available for less anywhere else, at least so far as I can tell.

Buy it if:
✅ You want a variety of warbands
✅ You're open to any faction

Don't buy it if:
❌ You're happy to trawl eBay for minis

Price check:
💲 Amazon | Unavailable
💲 Warhammer | $100

⭐ UK price: £61.50 £49.20 at Wayland Games (pre-order)

Golden Maple Detail Brush set | $25.99 $12.74 at Amazon
Save $13.26 - For Black Friday this 10-piece detail brush set is down to its lowest ever price. They have nylon bristles, so aren't going to last a long time, but it's great value at this price, and the variety in brush sizes will help you paint all sorts.

Buy it if:
✅ You want lots of different brush sizes, particularly on the smaller end

Don't buy it if:
❌ You prefer real hair bristles to nylon

Price check:
💲 Walmart | $22.50
💲 Golden Maple | $18.99

🏪 Make a beeline for independent retailers
The best place to find actual Black Friday Warhammer deals would be smaller, independent stockists. The likes of Miniature Market in the US or the UK's Magic Madhouse are always discounting GW products, and there's no way in hell they won't be doing the same thing again for this year's sale. I've already seen plenty of reductions on brand-new items, for example, from Hivestorm to Age of Sigmar Stormcast Eternals.

🆕 Most savings will be on new or recent releases
Because the biggest reductions can be found at independent retailers with a smaller capacity, most of the savings to watch out for will be found on items from the past year or so. We're talking boxsets like Hivestorm, those new Blood Angels, the fresh Stormcast Eternals and Skaven, or Underworlds: Embergard.

💰 Don't expect an official sale
Black Friday Warhammer deals are guaranteed... but if we're talking about Games Workshop itself, you may wind up being disappointed - the company doesn't tend to do sales like that in-house. Rather, they more commonly offer bonuses such as the 'Earn as you Spend' promotion for anyone signed up to the GW newsletter.

🎁 Big retailers will focus on starter and boxsets
Approach Amazon, Walmart, and the rest with tempered expectations. While their range isn't as broad (the more mainstream the product is, the more likely you are to find it), you can practically guarantee some money off starter sets for both Age of Sigmar and 40K. These are some of the few items that always to be in stock no matter what, so a reduction is basically guaranteed - it certainly has been over the past several years. Kill Team core boxes also appear here on the regular, so I'd be surprised if they weren't cut in price even just a little.